Capture high-intent traffic effectively through

Search Engine
Marketing Services

Scale your SERP visibility with targeted PPC campaigns and content-driven SEO to drive conversions and foster organic growth.

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About Company

Why is SEM Essential for
Your Brand Growth?

Limited search engine visibility, unchecked and mismanaged ad spend, and low-quality traffic; these are the common themes we’ve seen most organisations suffer from in their marketing efforts. Without a precise SEM strategy, companies risk losing potential customers to competitors who dominate search results.

As a fast-growing search engine marketing company, Eightfolds delivers SEM support that is aligned with your long-term goals and expectations. We tactically blend pay-per-click advertising (PPC) and search engine optimization (SEO) efforts to ensure your business ranks for relevant search results that deliver maximum impact to your business.

Our campaigns target high-intent users, maximizing your ad spend. By leveraging keyword intelligence (identifying transactional keywords for conversion), advanced audience targeting (where do they spend time digitally), and optimized landing pages, we ensure every click is aptly optimised to convert, with an exclusive aim to turn search traffic into tangible revenue.

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Projects completed
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Years of experience

What Our Search Engine Marketing Service Entails

Comprehensive SEM solutions designed to scale brand visibility
PPC Campaign Management
Conversion-ready keyword targeting, smart bidding, landing page optimisation and more, ensuring efficient ad spend, more qualified leads, and increased ROAS.
SEO Management
Research-driven, structured approach to on-page & off-page SEO activities, including keyword research, meta-tag optimisation, backlink building and more.
Landing Page & CRO Advisory
Conversion rate optimisation support for website's landing pages mapping them with search/purchase intent, elevating conversions from SEM campaigns.
Answer Engine Optimisation AEO)
Optimise content and ad-landing pages for featured snippets, "People Also Ask" section, voice search results, and AI search to rank in answer-focused SERPs.
Local Search Marketing (Local SEO)
Improve local visibility through enhanced Google My Business (GMB) listings, local keyword targeting, and localized content creation to attract leads from targeted geography.
Display & Retargeting Campaigns
Use remarketing campaigns to re-engage users who have previously visited and/or engaged with your brand, with messaging intended to maximise conversions from these users.

Eightfolds Approach to Search Engine Marketing

We follow a proven, data-driven process to ensure exceptional outcomes.

SEM Audit & Assessment
Keyword & Competitive Research
Strategic Campaign Setup
Continuous Optimization & A/B Testing
Transparent Reporting & Insights

We analyse your current SEM efforts, identifying gaps and areas for improvements in keyword targeting, content, ad relevance, budget allocation, and conversion effectiveness to establish clear, actionable improvements. As part of this audit, we also assess SEO alignment — including on-page, off-page, technical and local SEO presence — and identify areas for improvements.

Our SEM specialists conduct comprehensive keyword research and competitive analysis using tools such as SEMrush, Ahrefs, and Google Keyword Planner, segmenting opportunities for immediate gains and long-term growth potential. This process extends beyond paid strategies and allows us to formulate a data-driven content strategy and achieve sustained organic growth.

Extracting insights from captured data, we set up structured campaigns where PPC and SEO work hand in hand – targeting segmented audiences, creating compelling ad copies, and deploying high-performing landing pages. Each campaign is crafted to drive conversions while also improving visibility across paid as well as organic search channels, including local and voice search through AEO-ready content.

We consistently conduct A/B testing for all our campaigns and follow ongoing data-driven practice to optimise the targeting, messaging, and bidding strategies. We also continually refine SEO elements and schema markup to enhance both local organic reach and performance across answer engines and AI-driven search platforms.

We provide regular, detailed executive reports clearly outlining key performance indicators (KPIs) with complete transparency into your campaign performance and results. We also highlight actionable insights and advise on next steps to continually refine strategy and uncover new growth opportunities.

Why Choose Eightfolds as Your SEM Agency

Partnering with Eightfolds ensures your SEM campaigns outperform your competition.

+
Designers &
developers

Years of
Experience
Certified SEM Specialists
Our experienced team is Google Ads certified, ensuring your campaigns are managed with expert precision and current best practices.
Transparent ROI Tracking
Our clear, regular reporting process allows you to measure and track the effectiveness of your SEM budget with complete transparency and accountability.
Data-Driven Decision Making
Leveraging the latest digital analytics tools, we formulate strategies that are grounded in data, ensuring every decision is informed and optimized for performance.
Customized SEM Strategies
We tailor each strategy and deliver personalised solutions in alignment with your unique business objectives, challenges, market dynamics, and competitive landscape.

Benefits of Our SEM Services

Achieve tangible results through our specialized SEM services
Increased Quality Traffic
Drive more relevant, high-intent users to your website, improving your chances of conversions and sales growth.
Maximized ROI
Get more from your spend and achieve better outcomes through results-first, conversion-focused approach.
Improved Brand Visibility
Appear prominently in search results, boosting brand credibility, recognition, and trust among your target audience.
SMART Results
SEM campaigns deliver sustainable growth with SMART KPIs tailored to your business and industry.
Competitive Advantage
Outperform your competitors on high-value keywords, capture market share, and staying visible to potential customers.

Ready to Enhance Your Search Visibility?

Let’s discuss how our search engine marketing services can deliver real, measurable results for your business.

Book a Consultation Call!

Other Ways We Can Help Your Business

Explore our full range of services designed to help your brand grow in a comprehensive and sustainable way.

Tech & Digital Consulting

CRO

ASO & App marketing

Performance Marketing

Cloud & Cyber Security

Industries We Serve

Every industry has unique challenges and we aim to help you navigate them digitally. We empower brands from diverse sectors to scale their digital presence, attract quality leads, and achieve sustainable growth.

Accounting & Finance

Digital strategies crafted specifically for accounting firms - driving leads, enhancing visibility, and engaging global decision-makers.

Retail & Ecommerce

Optimizing customer journeys and conversion funnels to drive online sales, increase brand loyalty, and amplify profitability.

Spirituality & Mindfulness

Authentic marketing approaches focused on building community, trust, and genuine connections, enhancing brand visibility and deepening customer relationships.

Health & Wellness

Data-driven digital campaigns tailored to engage health-conscious audiences, build trust, and foster lasting connections with patients and customers.

Tech & SaaS

Accelerating growth for tech companies through targeted campaigns, performance marketing, and strategic content focused on boosting user acquisition.

Real Estate & Construction

Comprehensive marketing strategies—SEO, local marketing, and targeted ads—to effectively showcase properties, attract buyers, and increase conversions.

Outsourcing & BPO Services

Positioning outsourcing businesses for global growth with effective messaging, LinkedIn outreach, and performance-driven lead generation strategies.

Education & EdTech

Tailored digital marketing solutions to attract students, improve brand credibility, and increase enrollment through strategic content and lead generation.

Healthcare & Wellness

Marketing services to build trust, engage patients, and enhance visibility for hospitals, wellness centers, and individual practitioners

Food & Hospitality

Performance-driven social media, local SEO, and targeted campaigns to increase foot traffic, online orders, and brand visibility.
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